In today's ever-increasing search for convenience and flexibility, you've probably received a gift card or two -- e.g. iTunes cards, MiniMonos membership cards, gift cards for a favorite retailer -- from a friend or family member. Or perhaps you've even given one as a birthday or holiday gift in recent years.
Have you ever stopped to think about what these cards are made of, or just how long they end up lying in landfills once you're done spending the credit on them?
The majority of gift cards sold around the world are now manufactured from either polyvinyl chloride (PVC) or acrylonitrile butadiene styrene (ABS), a lower-cost alternative to the PVC.
ABS plastic has a lifespan of about 4 years! While that's still better than the incredible 20-25 years PVC cards are meant to last, we believe that's 3 years & 364 days too long. Not only do these gift cards far outlive their use-by date, PVC and ABS never truly break down. And while they CAN be recycled, they very rarely ARE recycled.
So why are companies still making one-use items out of materials that last forever?
It really doesn't make any sense!
What we do know is this: we don't want MiniMonos to contribute to the 75 million pounds of plastic card waste ends up thrown away each year.
That's why we're using Forest Stewardship Certified card stock for our new pre-paid MiniMonos Eco Cards- the very first eco-friendly prepaid gift card to be sold in New Zealand, Australia, and the United Kingdom.
The benefits of using FSC paper are very clear. FSC card stock is sustainably produced, and can be recycled or even composted after use. Not only are we thinking about where our MiniMonos membership cards are coming from, we want to ensure they only last as long as you want them to!
If you want to keep your card because their art is
awesome (we think it is), that's great! But eventually, when you're
finished using your MiniMonos Eco Card, we hope you'll recycle it along
with your other recyclables, and lessen the load of waste going into
your local landfill.
So before you purchase a new gift card for someone, or ask for one for yourself, please stop and consider where that card will end up- in a landfill? Recycled into another item? Composted into your garden? Gift-giving doesn't have to result in more waste items that last for years to come.
To find a new MiniMonos Eco Card at a store near you, please visit our store locator.